Building a better practice: Clarity, control & confidence for Accountants

Running an accounting firm shouldn’t feel like chaos. But too often, it’s a treadmill of pricing pressures, unclear scope, and constant firefighting that leaves no time to think strategically.
In this practical session, Greg Bithrey sits down with Peter Magner, co-founder of Iridium Business Solutions, to explore how modern accounting firms can move from reactive to proactive. They will explore the concepts and various approaches to take control of your pricing, client relationships, team structure, and operations unlocking full capacity and ability to scale.
Whether you're building from scratch or reworking an established practice, this is your chance to step back, rethink, and redesign a firm that works for you – not the other way around.

In this session, you’ll learn:
How to define and package your services for profitability and clarity
Practical strategies to manage client expectations
What a healthy firm structure looks like and how to build or adapt yours
A simple framework to assess your current firm and identify your next best steps

